PDF (adobe.com)

Set interactive button properties

You can control the following interactive elements of a button:

Active area
The active area triggers interactivity when a user moves the pointer over it or clicks it in a web browser. The active area of a button is a symbol-level property and is unique to button symbols. Select Active Area from the pop-up menu to edit a button slice or draw hotspot objects. If you draw a new slice, the new slice replaces the previous slice.

URL for a button symbol or instance
The URL can be a symbol- or instance-level button property. It links the button to another web page, website, or anchor on the same web page. You can attach a URL to a selected button instance in the Property inspector or in the URL panel.

Button target
The button target is the window or frame in which the destination web page appears when a button instance is clicked. If you don't enter a target in the Property inspector, the web page appears in the same frame or window as the link that called it. The target can be a symbol- or instance-level button property. You can set the target for a symbol, so that all instances of the symbol have the same target option.

Alternate (alt) text for a button symbol or instance
Alternate (alt) text appears on or near an image placeholder while an image is downloading or in place of an image if it fails to download. It also replaces graphics if the user has the browser set to refrain from displaying images. Alt text can be a symbol- or instance-level button property.